According to a recent research, Binance has nearly monopolized the CEX market in terms of crypto airdrop distribution and staking rewards. In 2024, the exchange collected $2.6 billion of a total of $2.7 billion in prizes, accounting for 94% of the overall market segment.
In an exclusive press release released with BeInCrypto, Binance also stated that it is making significant modifications to its airdrop services in order to improve user experience and facilitate participation.
Binance, the world’s largest cryptocurrency exchange, is becoming the go-to platform for airdrops and staking incentives. It introduced the HODLer airdrop program less than a year ago, giving many new projects a full platform for rewarding early adopters.
The exchange has been synonymous with the latest airdrops over the last year, as the majority of users get their rewards through the platform.
Based on its strong performance in the airdrop market, Binance has significantly improved a couple of its offerings. The platform has updated its Launchpool and BNB Earn sites, making it easier for users to track and participate in airdrops.
“With these enhancements, we’re making it easier than ever for consumers to realize the full potential of BNB and participate in high-quality token launches. “The redesigned Binance Launchpool and BNB pages reflect our commitment to user education, simplicity, and reward maximization,” stated Binance’s VP of Product, Jeff Li.
The redesigned BNB page will provide Binance users with valuable features like as real-time information on airdrops across all of its platforms, including Launchpool, Megadrop, and HODLer Airdrops.
Users will also find features like as trading fee savings, VIP privileges, and a section dedicated to historical awards. These enhancements are intended to assist the organization maintain its enormous dominance while remaining committed to honesty.
Hopefully, these enhancements will help the company to continue its enormous supremacy while upholding its normal honesty. Last month, Binance Research identified some systemic issues with airdrops in general, and the exchange appears to be particularly concerned about its reputation.
